NATIONALLY renowned restaurateur Paul Heathcote MBE has been announced as the new chairman of Marketing Lancashire.
A proud Lancastrian who worked under legendary chef Raymond Blanc, Paul has been chosen to lead the new organisation, which replaces the Lancashire and Blackpool Tourist Board. He runs two businesses in Preston, The Olive Press and Heathcote’s Brasserie, and the Longridge Restaurant in the Ribble Valley. He also sits on the board of Lindley, an outside catering business which runs around 50 contracts including premier league football, rugby and cricket clubs and concert halls, and is a food consultant and has appeared on several national TV shows.
Speaking on his appointment, Paul said: “I am delighted to accept the role of chairman. I am proud of Lancashire’s past and present, but excited on how I can help shape the future. I am confident that I can support and encourage a team to make Lancashire a destination of choice for tourism.”
Established by Lancashire County Council, Marketing Lancashire will be a private sector led board with the objective of promoting Lancashire as a tourism destination. It will also promote wider business investment in the county, which is crucial to growing a diverse economy.
County Coun. Michael Green, cabinet member for economic development, commented: “Paul is a fantastic choice as chairman. We wanted to bring in someone of the highest calibre with the right qualities to lead Marketing Lancashire. Paul has grown a successful business in Lancashire and is a superb ambassador for the county.
“The next important step will be to appoint a new chief executive who will oversee the day-to-day operation of Marketing Lancashire. I look forward to working with Paul to boost business across the county.”