BOOTHS in Clitheroe is ringing in the changes by offering customers the chance to recycle their old mobile phones and Christmas cards this year.
For the first time, the retailer is stocking recycling boxes for cards and there will also be a freepost recycling service for phones in its 26 stores to help make a greener Christmas.
Booths Colin Everest says: "We want this to be our greenest Christmas ever. Our customers have been hugely supportive of our drive to reduce the number of plastic bags so we know they are keen to do their bit for the environment.
"These two new recycling schemes are quick and simple – but can make a big impact."
Around 11 million people are expected to be given new mobiles this year – and many will throw the old ones away.
Booths is teaming up with The Wildlife Trust - the UK's largest voluntary organisation dedicated to conserving the UK's habitats and species - to reduce the number of phones that end up in landfill sites.
Freepost envelopes will be available in Booths stores to allow customers to send off their old handsets to be re-used or recycled.
Michelle Waller from The Wildlife Trust says: "The scheme will result in a reduction in the number of handsets that go to landfill whilst raising valuable funds for Wildlife Trusts across the North West."
Booths – a finalist for High Street Recycling Champion in the 2007 Awards for Excellence in Recycling and Waste Management – is also launching a Christmas card recycling scheme for the first time.
More than a billion Christmas cards are sent each year – yet one in five people still throw their old cards in the bin.
Christmas card recycling boxes will be placed in Booths stores from Boxing Day until January 31st. All the cards collected will be sent to paper mills where they will be recycled into new products. Money raised will go to the Salvation Army.
Salvation Army spokesman Paul Ozanne says: "I'm absolutely thrilled that big business and caring agencies can work together for the benefit of the community. It is so encouraging."
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Weather for Clitheroe
Saturday 18 May 2013
Temperature: 5 C to 11 C
Wind Speed: 16 mph
Wind direction: West
Temperature: 9 C to 19 C
Wind Speed: 12 mph
Wind direction: North west